Sources: ByteDance replaced some TikTok Shop's US staff in Seattle with China-based managers after 2024 revenue hit $9B, far short of its $17.5B goal (Bloomberg)

Bloomberg:
Sources: ByteDance replaced some TikTok Shop's US staff in Seattle with China-based managers after 2024 revenue hit $9B, far short of its $17.5B goal  —  TikTok Shop initially set a goal to increase its US e-commerce business tenfold last year to $17.5 billion in transaction volume …