YouTube announces Peak Points, a pilot Gemini AI feature that lets advertisers target ads to viewers when they are most engaged with a video (Zach Vallese/CNBC)

Zach Vallese / CNBC:
YouTube announces Peak Points, a pilot Gemini AI feature that lets advertisers target ads to viewers when they are most engaged with a video  —  YouTube on Wednesday announced a new tool that will allow advertisers to use Google's Gemini AI model to target ads to viewers when they are most engaged with a video.