A look at inZOI, a new life simulation game by South Korean studio Krafton that aims to appeal to players in Asia, where The Sims never gained popularity (Bloomberg)

Bloomberg:
A look at inZOI, a new life simulation game by South Korean studio Krafton that aims to appeal to players in Asia, where The Sims never gained popularity  —  inZOI, a new life-simulation video game, gets more realistic and more multicultural  —  Most people have fantasized about inhabiting someone else's life.