A look at the surge of interest-based sites as users grow weary of big platforms; MAUs for Letterboxd, Strava, and AllTrails grew 55%, 20%, and 10% YoY in H1 (Teresa Xie/Bloomberg)

Teresa Xie / Bloomberg:
A look at the surge of interest-based sites as users grow weary of big platforms; MAUs for Letterboxd, Strava, and AllTrails grew 55%, 20%, and 10% YoY in H1  —  - Biking, reading and dining apps draw users seeking connection  — Niche apps take hold as alternative to larger online platforms