Saturday, July 6, 2024

A look at Meta's struggles to attract influencers to Threads, due to the platform's focus on text and its lack of a clear purpose for users (Taylor Lorenz/Washington Post)

Taylor Lorenz / Washington Post:
A look at Meta's struggles to attract influencers to Threads, due to the platform's focus on text and its lack of a clear purpose for users  —  Threads launched a year ago Friday but has a fraction of the users of Meta's other platforms.  Content creators say they don't consider it important.



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How Epic is transforming Fortnite into a content platform, paying $350M to creators in 2024; 36.5% of the total playtime was spent in games made by creators (Julia Alexander/Posting Nexus)

Julia Alexander / Posting Nexus : How Epic is transforming Fortnite into a content platform, paying $350M to creators in 2024; 36.5% of t...