Friday, April 12, 2024

How "made for advertising" sites, which are criticized for their UX and dubious results for advertisers, get ~15% of automated ad spend or $10B/year, per ANA (Megan Graham/Wall Street Journal)

Megan Graham / Wall Street Journal:
How “made for advertising” sites, which are criticized for their UX and dubious results for advertisers, get ~15% of automated ad spend or $10B/year, per ANA  —  Industry leaders want brands to shun ‘MFA’ websites.  Others think more nuance is needed.



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Manor Lords, a new medieval city building game from Polish indie developer Grzegorz Styczen, sells 1M+ copies and hits 170K+ concurrent players on Steam (Konrad Krasuski/Bloomberg)

Konrad Krasuski / Bloomberg : Manor Lords, a new medieval city building game from Polish indie developer Grzegorz Styczen, sells 1M+ copi...