Source: Instagram plans to add branded content tools to Threads offering marketers paid promotion; Threads won't introduce ads before reaching a critical mass (Axios)

Axios:
Source: Instagram plans to add branded content tools to Threads, offering marketers paid promotion; Threads won't introduce ads before reaching a critical mass  —  Instagram is planning to bring its branded content tools to Threads, a source told Axios, giving marketers a way to get involved …