Tuesday, January 31, 2023

An in-depth analysis of Yandex's leaked source code shows 17,854 ranking factors, scraping Google, Bing, YouTube, and TikTok, "Vital Hosts" boosts, and more (Michael King/Search Engine Land)

Michael King / Search Engine Land:
An in-depth analysis of Yandex's leaked source code shows 17,854 ranking factors, scraping Google, Bing, YouTube, and TikTok, “Vital Hosts” boosts, and more  —  Yandex isn't Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.



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Spotify rolls out new ad tools, including an AI tool in the US and Canada to generate scripts and voiceovers, and pitches itself to advertisers as "nutritional" (Jessica Testa/New York Times)

Jessica Testa / New York Times : Spotify rolls out new ad tools, including an AI tool in the US and Canada to generate scripts and voiceo...