Sources: Twitter offers advertisers generous incentives, including matching $500K to $1M in spending in 2022, in a bid to jump start its faltering business (Patience Haggin/Wall Street Journal)

Patience Haggin / Wall Street Journal:
Sources: Twitter offers advertisers generous incentives, including matching $500K to $1M in spending in 2022, in a bid to jump start its faltering business  —  Advertisers booking at least $500,000 in incremental spending would be matched, up to a $1 million cap  —  Elon Musk Says Twitter Bankruptcy Is a Possibility.