[Thread] For media and advertising, Web3's focus on decentralization and tokenization solves few, if any, problems and is the last thing ad tech needs (Ari Paparo Dot Eth/@aripap)

Ari Paparo Dot Eth / @aripap:
[Thread] For media and advertising, Web3's focus on decentralization and tokenization solves few, if any, problems and is the last thing ad tech needs  —  This web3 shit is starting to annoy me, so here's a thread with my opinions on the relevance to media and advertising. 1/21 🧵