Spotify begins a campaign to win more advertisers, rebranding its ad business as Spotify Advertising, focusing on SMBs, and expanding its podcast marketplace (Wall Street Journal)

Wall Street Journal:
Spotify begins a campaign to win more advertisers, rebranding its ad business as Spotify Advertising, focusing on SMBs, and expanding its podcast marketplace  —  The audiostreaming company wants to appeal to new advertisers and publishers in a new campaign titled “All Ears on You”