YouTube announces "Shopping" ads, a scrollable catalog of static images, which will appear on the home feed and in search results (Jeanine Poggi/Ad Age)

Jeanine Poggi / Ad Age:
YouTube announces “Shopping” ads, a scrollable catalog of static images, which will appear on the home feed and in search results  —  Puma among first brands to utilize new ad format  —  YouTube is introducing “Shopping” ads in time for the holiday season.