Tech Nuggets with the Technology: How Jeff Beacher, owner of a Las Vegas nightclub frequented by celebs, helped build Airbnb's celebrity marketing program in 2015, making it into a luxury brand (Anne VanderMey/Bloomberg)

Saturday, November 30, 2019

How Jeff Beacher, owner of a Las Vegas nightclub frequented by celebs, helped build Airbnb's celebrity marketing program in 2015, making it into a luxury brand (Anne VanderMey/Bloomberg)

Anne VanderMey / Bloomberg:
How Jeff Beacher, owner of a Las Vegas nightclub frequented by celebs, helped build Airbnb's celebrity marketing program in 2015, making it into a luxury brand — For one week in the summer of 2015, consumers of celebrity gossip news couldn't escape Mariah Carey's trip to Malibu, California.

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