Saturday, November 30, 2019

How Jeff Beacher, owner of a Las Vegas nightclub frequented by celebs, helped build Airbnb's celebrity marketing program in 2015, making it into a luxury brand (Anne VanderMey/Bloomberg)

Anne VanderMey / Bloomberg:
How Jeff Beacher, owner of a Las Vegas nightclub frequented by celebs, helped build Airbnb's celebrity marketing program in 2015, making it into a luxury brand  —  For one week in the summer of 2015, consumers of celebrity gossip news couldn't escape Mariah Carey's trip to Malibu, California.



at
Labels:

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Dream, co-founded by ex-NSO Group CEO Shalev Hulio with a focus on protecting critical infrastructure, raised $260M at a $3B valuation, up from $1B in 2025 (Galit Altstein/Bloomberg)

Galit Altstein / Bloomberg : Dream, co-founded by ex-NSO Group CEO Shalev Hulio with a focus on protecting critical infrastructure, raise...