Friday, May 24, 2019

Walmart to make first direct pitch to big corporate ad buyers at New York event

The event marks Walmart's first effort to grow its nascent advertising business and heralds the retailer's rising challenge to online ad leaders Alphabet's Google, Facebook and Amazon http://bit.ly/2M4B5wr https://ift.tt/eA8V8J

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PE firm Everstone combines India's Wingify, which helps A/B test sites, and France's AB Tasty, which improves e-commerce UX; Everstone bought Wingify for $200M (Jagmeet Singh/TechCrunch)

Jagmeet Singh / TechCrunch : PE firm Everstone combines India's Wingify, which helps A/B test sites, and France's AB Tasty, which...