IAB and PwC: US digital ad spending was up 22% YoY in 2018, exceeding $100B for the first time, mobile ads grew 40% YoY to $69.9B, video ads grew 37% to $16.3B (Anthony Ha/TechCrunch)

Anthony Ha / TechCrunch:
IAB and PwC: US digital ad spending was up 22% YoY in 2018, exceeding $100B for the first time, mobile ads grew 40% YoY to $69.9B, video ads grew 37% to $16.3B  —  Digital ad spending in the United States exceeding $100 billion for the first time last year, according to the latest internet advertising report …